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Betway enters one-year agreement with beastcoast

Betway enters one-year agreement with beastcoast Online bookmaker Betway has reached a partnership accord with North American organisation beastcoast. The global betting brand will back the organisation’s Peruvian Dota 2 team through a one-year deal, according to a release. Betway will obtain rights to jersey branding as well as player access, allowing the bookmaker to […]

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Astralis Group restructures brands, Bose partners with LoL Esports |

Astralis Group restructures brands, Bose partners with LoL Esports | ESI Digest #10 Each week, ESI Digest breaks down the weekly happenings in the esports industry, making sense of things so you don’t have to. As well as being housed on YouTube, ESI Digest is available on all major podcast platforms and is also available in written form below. […]

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DreamHack Announces Masters Winter with $250,000 Prize Pool

DreamHack Announces Masters Winter with $250,000 Prize Pool DreamHack has announced its Winter Masters CS:GO tournament with a $250,000 prize pool. The tournament has already announced six CS:GO teams that have received a direct invite. Na’Vi, G2, Astralis, Evil Geniuses, Team Liquid and Complexity are confirmed to participate in this tournament.   ESL and DreamHack […]

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Winning Esports Sponsorships with AI

Winning Esports Sponsorships with AI Winning Esports Sponsorships with AI September 9, 2020 Tags: eSports iQ, IBM Watson, AI, esports brand marketing, eSports sponsorship Categories:analytics, eSports iQ, Brands, Marketing, Sponsorship “Values aren’t buses…They’re not supposed to get you anywhere. They’re supposed to define who you are.”  Jennifer Crusie The world of competitive video games, while no […]

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A tour of Team Liquid’s Alienware Training Facility in Utrecht

A tour of Team Liquid’s Alienware Training Facility in Utrecht In anticipation of Team Liquid’s newly unveiled European headquarters, Esports Insider was invited for an exclusive tour of the Alienware Training Facility in Utrecht, The Netherlands. Team Liquid’s European Headquarters has been built in a brand-new mixed-use development, just a one-minute walk from the Utrecht […]

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Kappa and ESL announce partnership

Kappa and ESL announce partnership As the most recent sponsor of its next ESL premiership, ESL UK has welcomed the Italian sportswear company, Kappa. The deal will be used as a clothing provider in Counter-Strike: Global Offensive part of this competition, according to a tweet from the company. Over the past year, Kappa has continued to increase its participation

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ESL One Rio Major Canceled; Disqualified Teams to Lose RMR

ESL One Rio Major Canceled; Disqualified Teams to Lose RMR Points Valve has canceled the ESL One Rio Major that was scheduled to take place in November 2020. The game developer has also announced punishments for teams that have abused the coaching bug. All disqualified teams will have their RMR points reset with immediate effect. […]

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Riot to give free in-game Valorant items for Amazon Prime

Riot to give free in-game Valorant items for Amazon Prime members Riot Games has made an official announcement on September 10th stating that they’re partnering up with Prime Gaming. They’ll launch an exclusive set of in-game items for Valorant which can only be claimed by Amazon Prime members for free. The items will be free-to-claim […]

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Fortnite: Get Ready For The September DreamHack Online Open

Fortnite: Get Ready For The September DreamHack Online Open The Swedish production company, DreamHack, returns to competitive Fortnite with its third straight $250K USD monthly tournament. Fortnite players in the NA West, NA East and Europe regions competed in July and August for a combined $500K USD prize pool. Thus far, Arkhram of 100 Thieves […]

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G2 Esports unveils Pringles as presenting partner for Making The

G2 Esports unveils Pringles as presenting partner for Making The Squad Berlin-based organisation G2 Esports has established a partnership with savoury snack brand Pringles for its talent-scouting series. The deal will see Pringles become the presenting partner of the organisation’s Making The Squad. Screenshot via: G2 Esports RELATED: G2 Esports appoints Mei-Ling Rider as Marketing Director Now in its […]